adidas-zx flux-mi adidas announcement

The crew over at adidas have just turned the whole sneaker customization game on its head. Relaunching the “mi adidas” process, adidas are now giving you the opportunity to, via your iPhone/Android, upload any photo you please and print ’em on your very own pair of ZX FLUX’s. This is just another rung in the ladder that adidas is using to climb over Nike, and we couldn’t be any more excited. The process should be up and running in August (just in time for my birthday, I’m thinking a Lil B inspired pair). Stay tuned with MN for the latest.

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Third World Born Chicagoan pursuing all things pursuable. Follow me on IG: @oscar_castillo