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Adidas continues to dominate the footwear industry with BOOST and over the last year, we’ve seen the concept become popular more than ever. In 2016, Boost continues be the main focus and has been added to the newly introduced Adidas Futurecraft Boost.

Made of tailored fibre, the adidas Boost technology finds its self on a brand new model once again. The adidas Futurecraft boost is made of tailored fibre taken from waste to reduce the on going pollution, and has been given a BOOST sole. Adidas unveiled the silhouette in two colorways via the video below. Check out the Adidas Futurecraft Boost with Tailored Fibre and let us know if you’ll be scooping up a pair.

“This is Futurecraft. Cutting-edge craftsmanship for a revolutionary run. Tailored for you, by you.

Introducing Futurecraft Tailored Fibre, a revolutionary manufacturing technique that enables unique footwear designs to be modified to the individual needs of any athlete.

The new prototype is the next development in our obsession to allow athletes to improve through a combination of the craft of shoemaking and cutting edge technology. The machinery used allows for the look and feel of a running shoe to be completely changed with the fibres used in production being tailored around the foot”

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Third World Born Chicagoan pursuing all things pursuable. Follow me on IG: @oscar_castillo