Nike Kobe 9 “Beethoven”

2

fa14_nike_Kobe9EliteLow_WhtBlk_639045_101_Top_Down_FB_large

Kobe Bryant demands provocative design innovation. Aesthetics aside, his appetite for the most revolutionary footwear technologies, materials and fit have fueled a special connection with Nike designer Eric Avar. The two have pushed the limits for a decade, with their vision coming full circle with the KOBE 9 Elite Low and special muses inspiring each colorway.

Reverting to a higher cut for the first time since the KOBE 3 in 2007, Bryant’s ninth shoe challenged convention when it launched last December. The KOBE 9 Elite Low version debuts in new colorways beginning July 12, with innovation and inspiration that will change summer basketball.

DESIGN GENESIS

The KOBE 9 Elite Low is Bryant’s most innovative shoe to-date, featuring three leading technologies: Flyknit, Flywire and Lunarlon. Flyknit provides a lightweight, breathable solution for a summer basketball shoe that performs equally well indoors or outdoors.

“Nike Flyknit acts as a super skin, giving athletes articulated strength similar to the engineering of a spider web – tension and strength just where they’re needed,” said Eric Avar, Nike VP of Innovation.

Flyknit and Flywire technologies are a one-two punch, leading to a dynamic fit for intricate, on-court footwork. Eliminating bulk and distraction was a focus for Avar with disciplined design in a low cut with no distractions.
PURPOSEFUL

Flyknit technology introduces a new way to create a shoe upper out of what is essentially yarns. It drastically reduces waste from the upper with a low cut and efficient production process compared to traditional methods.

The KOBE 9 Elite Low Beethoven pays tribute to the German composer and pianist, and more specifically the power of his Ninth Symphony from the early 1800s. The grey color of this colorway represents Beethoven’s timeless quality.

fa14_nike_Kobe9EliteLow_WhtBlk_639045_101_Medial_FB_large

fa14_nike_Kobe9EliteLow_WhtBlk_639045_101_Profile_FB_large

fa14_nike_Kobe9EliteLow_WhtBlk_639045_101_3Qtr_Pair_FB_large

fa14_nike_Kobe9EliteLow_Purple_639045_515_Outsole_FB_large

fa14_nike_Kobe9EliteLow_WhtBlk_639045_101_Back_FB_large

fa14_nike_Kobe9EliteLow_WhtBlk_639045_101_Outsole_FB_large

2 COMMENTS

LEAVE A REPLY

Please enter your comment!
Please enter your name here

This site uses Akismet to reduce spam. Learn how your comment data is processed.