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PUMA teams with Selena Gomez in latest lookbook to unveil their “En Pointe Collection” inspired by ballet dancers, designed for confident women. By working the New York City Ballet, they gained insight into the dancer’s needs for peak effectiveness during rehearsals and performance.
The collection consists an apparel line thats both stylish and functional for movement as well as three sneakers – the Phenom Satin, Phenom Low Satin, and Fierce Satin all dressed pastel shades. Each shoe comes with woven details, rib textures, wide strapping and buoyant fabrics all pulled from ballet techniques.
The En Pointe Collection is now available at PUMA.com with price points that range between $90 and $100 USD.
