Esoteric streetwear brand Advisory Board Crystals has partnered with Australia-based charity Comic Relief for a special digital zine and t-shirt release in support of Red Nose Day, an annual donation drive to end childhood poverty.
Stylized as Abc., the occult-influenced brand is described as “spiritual streetwear” and is run by Remington Guest and Heather Haber. While the brand presents itself as somewhat mysterious, they’ve been far from dormant lately: just last month, they partnered with Kith on a series of sweatshirts as part of Kith’s Monday Program.
While details on the Red Nose Day zine’s content remain scarce, it’s titled “People Saving Information” and comes with a free t-shirt upon purchase. All proceeds from the sale of the zine and accompanying tee–which features a bold crystal print surrounded by distorted text reading “We are the force for change in this world/change their story for good” –will go straight to Comic Relief. Since its inception in 2015, the charity has collected over $200,000,000 to provide food, shelter, and medicine for at-risk children worldwide.
Look out for the Advisory Board Crystals Red Nose Day tee to drop at 2pm EST on Thursday, 5/21 at advisoryboardcrystals.com. Abc. is also auctioning off five Swarovski-embroidered hoodies and a sustainably-mind quartz crystal via Comic Relief’s eBay store, which is also offering celebrity-sponsored memorabilia and experiences.
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“People Saving Information” This year for Red Nose Day we worked with the @comicreliefusa team to present a digital zine, a format we have always felt to be one of the most efficient and our preferred way to communicate information. The work Comic Relief does and the organizations that they support are incredibly important for the good of the world and are a driving force in ending child poverty. We also made a t-shirt. The t-shirt is free with purchase of the zine. Buy a zine, get a t. More details about the design of the t-shirt and zine will be available on advisoryboardcrystals.com tomorrow. “People Saving Information” will release on Red Nose Day, tomorrow, Thursday May 21st at 2pm est on advisoryboardcrystals.com All proceeds from the sale of this package will be donated to @comicreliefusa You can read more in detail about what your donation will do, specifically, in the zine and/or on rednoseday.org