ASIF (As Seen In the Future) is a new company to the footwear industry but the founders of this up-and-coming brand are far from new to footwear world. Rich Cofinco and Nate “Res” Harvey both have ample amounts of experience from the foot/streetwear industry not to mention Rich founded the lifestyle footwear brand Creative Recreation. The brand sets out to disrupt the bigger footwear companies by releasing higher end quality shoes every month along with different colorways. Today, ASIF has launched the new IO Trainer, which is currently available on their site here. The futuristic shoe colorways include high quality beige suede while the other features a “Tech Camo” graphic upper. Both shoes are available now over at ASIF and make sure to stay tuned for future releases with this slept-on footwear company.