Rock climbing is an integral part of Brain Dead and Gramicci’s DNA. The two California-based brands are now dropping a collaborative collection that combines their shared love for the outdoors.
Mike ‘Gramicci’ Graham began prototyping climbing gear after making a trip to Yosemite and founding the infamous ‘Stonemasters’ with his friends in 1977. After being unable to find shorts tailor-made for his favorite activity, Graham developed his own. His innovative take on the climbing short included a gusseted crotch and integrated nylon belt, both signature design cues in today’s Gramicci products. The Brain Dead x Gramicci collection features two t-shirts, a long sleeve, bucket hat, 6-panel hat, and of course both shorts and pants in true Gramicci fashion.
The Brain Dead x Gramicci collection will release on August 24th at 10am PT on the Brain Dead website, Dover Street Market locations, Long Beach Rising, and Brain Dead Studios Harajuku. Releasing on August 25th at Brain Dead Studios Fairfax.