The first time trial for the multi-stage cycling showdown known as the Giro d’Italia kicks off this Saturday. One of the teams competing, Education First (EF) Pro Cycling, will be rocking one of the craziest kits ever.
Instead of their usual pink kits, which would clash with the race’s maglia rosa, the team will be wearing a completely new design by Rapha and Palace Skateboarding. It’s loud. it’s chaotic. There’s ducks on them. It’s purposely disruptive, which is a breath of fresh air for a sport like cycling that takes pride in tradition. Rapha themselves say they picked Palace as a collaborator because they are “alien to [cycling’s] aesthetic, oblivious to its origins, and untrained in its traditions.”
Palace went all out and also designed the team’s bikes, in collaboration with Cannondale, as well as the team’s helmets. The time trial helmets, in particular, are hilariously made to look like the head of a duck, with big bulging eyes and a yellow bill.
Palace will be releasing the kit online soon, as well as a casualwear collection that include tees, hats, hoodies, shirts, and a Gore-Tex jacket. Check out the kits below and stay tuned to Modern Notoriety for info on the collection and its release.
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Cycling meets skateboarding meets the us at the Giro. @rapha and @palaceskateboards designed a crazy kit for our team to rock at this year’s race, since our normal pink is too close to the leader’s jersey. We debuted the fresh look in Sicily today, and we can’t wait to take it around Italy in the weeks to come 🇮🇹 🚲 Head to our bio now for more and stay tuned for more Giro designs coming to our channels today 👀
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Cycling is a sport renowned for its unrivalled beauty, but often blighted by a blind adherence to tradition. From questioning the chaotic calendar to highlighting new heroes within the bunch, it is our aim to disrupt the status quo in the sport we love. And for this season’s unique October @giroditalia, we have designed to disrupt. For a fresh perspective on the sport, we teamed up with a brand that is alien to its aesthetic, oblivious to its origins, and untrained in its traditions. Created in collaboration with @palaceskateboards, this is a kit custom made for the larger-than-life characters of @EFProCycling. It’s a meeting of minds, a combination of cultures, a coming together of cycling and skateboarding. Unveiled in Sicily today, it will soon be raced across Italy, and seen around the world. It will pitch @EFProCycling into the spotlight and, more importantly, put the sport of cycling in front of new fans. Fans who didn’t know they liked cycling, until now
Wait until you see the TT helmets….. pic.twitter.com/K7q2MgWjD8
— Jonathan Vaughters (@Vaughters) October 1, 2020