Human Made and Girls Don’t Cry have teamed up with Brooklyn Machine Works on a BMX-themed collaborative collection.
Brooklyn Machine Works (BMW) is a bike company founded in 1996 in Brooklyn, New York, rising to prominence and becoming highly sought-after in Japan in the late ’90s and 2000s. The star of the collection is the HM x BMW x GDC BMX bike, which features a unique split color design. The bike comes with a 8-piece sticker set designed by Verdy and is available in two colorways. The white/red bike will be sold exclusively via Human Made, while the white/black bike will be available only at W-Base Bicycle Garage in Tokyo.
The three-way collaboration also includes graphic tees, 6-panel caps, and messenger bags. Human Made and Girls Don’t Cry also offer a pair of olive cargo pants to the collection. The campaign imagery stars professional BMX rider Yōhei Uchino, who recently competed at X-Games Japan with the collaboration bike, and MARCO of W-BASE.
The Human Made x Girls Don’t Cry x Brooklyn Machine Works collection will be available on the Human Made online store and at W-Base Bicycle Garage on Thursday, May 5th at 11am JST (Wed May 4th 9pm Chicago time).
View this post on Instagram