Joe Freshgoods has shared the lookbook for his “Inside Voices” apparel collection, releasing as an accompaniment to the JFG x New Balance 9060s.

Inspiration for the “Inside Voices” collection was pulled from “the sights, sounds, and feelings of growing up in the Black household.” Highlighting the collection is the varsity jacket offered in pastel blue and green colorways. Subtle “Forever Quietly Winning” messaging appears on the right chest, while a varsity “J” appears on the left. On the back is a large chenille “Inside Voices” patch with two Black cherubs, one whispering into the other’s ear.

Other pieces in the collection include work jackets, sweatpants, and hoodies in multiple colorways. The pieces feature minimal to no New Balance branding, save for the crewneck sweaters, which feature a large NB logo on the chest layered underneath artwork of a child lacing up his JFG 9060s.

The Joe Freshgoods “Inside Voices” apparel collection will be available on Friday, May 20th at 12pm CT on Check out the lookbook photos below.


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