Ye, formerly known as Kanye West, has launched the music video for ‘Heaven and Hell’ off his latest album DONDA. It doubles as a commercial for the YEEZY GAP hoodie, which aired today on ESPN during the college football national championship game.

In the video, everyone is wearing all black, from the masks to the YEEZY GAP hoodie, which launched back in September in six colorways, though only in the US. Now, the YEEZY GAP hoodie gets its first global release, dropping in the black colorway seen in the video and in blue.

The YEEZY GAP hoodie is available now on, priced at $80 USD for adult sizes and $60 USD for kids. Check out the ‘Heaven and Hell’ music video slash YEEZY GAP commercial above.



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