NYC-based Samuel Krost and his mission-driven KROST brand are expanding their partnership with FILA with a new collection. This marks the third collaboration between the duo.
Since KROST’s inception in 2018, the brand has donated nearly $60,000 to charity and has partnered with a variety of non-profit organizations to bring awareness to issues such as gun reform, climate change, and social inequality. For this FILA collab, KROST has partnered with Good Sports, whose mission is to create equitable access to sports for children in high-need communities. 10% of every purchase from the collection will be donated to the organization.
The 22-piece KROST x FILA collection includes men’s and women’s apparel, ranging in nylon tracksuits, tees, leggings, crewnecks, and biker shorts. Accessories include baseball caps, socks, and a duffle bag. In the footwear department, we have two new colorways of the KROST x FILA Renno. KROST’s “Support Your Friends” motto informs the “FRIENDS” branding found throughout the pieces.
The campaign imagery features two identical sets of twin models, highlighting “Family” as one of the core pillars in KROST’s DNA. Various sports equipment are also featured, highlighting the sporty aesthetic of the clothing, though also nodding to the collaboration’s give-back component with Good Sports.
The KROST x FILA collection retails between $30 and $150 USD and launches on Friday, February 11th. It will be available on the KROST website and at a pop-up shop in Soho, New York located at 158 Mercer Street. Select styles will be available on FILA.com beginning February 23rd.
