Australian fashion label Ksubi has teamed up with NYC-based street artist and AWGE-affiliate HidJi World on an apparel collection based on the seven deadly sins: Pride, Greed, Lust, Envy, Gluttony, Wrath, and Sloth.

The collection includes a mix of unisex t-shirts and sweatshirts featuring HidJi’s graffiti-inspired takes on each of the cardinal sins. The lookbook images were shot by fellow AWGE member Bladi, who also had a hand in the design process, collabing with HidJi on the “Sloth” design.

To commemorate the launch, HidJi is developing an art installation at Ksubi’s SOHO location, which will be unveiled as part of a launch event on November 20th. The entire Ksubi x Hidji World ‘The Seven Deadly Sins’ collection will be available globally on November 21st at Ksubi flagship stores and select stockists*. Check out the lookbook images below.








*US retailers include KSUBI, Saks, KITH, and SSENSE.

Global retailers include KSUBI, IT Hong Kong, L’Eclaireur Paris, Selfridges UK, Antonioli Milan, Nubian Tokyo Japan, Tsum Russia, Abseits Germany, and General Pants Co. Sydney, Australia.


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