With Earth Day just around the corner, New Balance has announced the expansion of its green leaf standard to now include some of its most high-volume models, the 574 and the Fresh Foam 1080v12.

New Balance’s green leaf standard was first introduced in 2020 with the goal of creating systemic change in the fashion industry for a more environmentally friendly future. Apparel created to meet the green leaf standard must have at least 50% of the materials in the garment sourced as environmentally preferred. For footwear, at least 50% of the upper is sourced as environmentally preferred, as well as at least 3% bio-based or 5% recycled content in one material in the midsole/outsole. Besides the 574 and 1080v12, the green leaf standard was also met when creating the GANNI x New Balance 2002R.

“Building our product in a more responsible way is a continuous journey,” said Cynthia Maletz, Director of Product Creation Platforms for New Balance. “We are continuing our green leaf efforts with styles from our highest-volume footwear models, placing our efforts where the impact will be the greatest.”

Polyester and leather are two of the highest volume materials of climate impact for New Balance. This initiative is designed to help support New Balance’s goal to source 50% recycled polyester and 100% preferred leather by 2025.

The New Balance 574 and the Fresh Foam 1080v12 under the green leaf standard are available now on the New Balance website. All green leaf products are highlighted with a green leaf badge on the top left corner of its listing.

New Balance 574 Core
Release Date: April 5, 2022
Price: $85 USD

New Balance Fresh Foam X 1080v12
Release Date: April 5, 2022
Price: $160 USD

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