Off-White and Nike have released new campaign imagery for the release of their Air Force 1 Mid collaboration that honors the life and legacy of the late Virgil Abloh.

The campaign is directed by ARCHITECTURE, the black-led think tank and creative studio founded by Abloh in 2020. Prior to his passing, Abloh, would use the @arch___itecture Instagram page to provide a deeper insight behind his Off-White x Nike projects. Keeping the legacy alive are Mahfuz and Chloe Wayne Sultan, the creative director duo now at the helm of ARCHITECTURE. Previous campaigns by ARCHITECTURE include Joe Holder for the Off-White Blazer Low and the “Blind Faith” film for the Off-White Jordan 2 Low.

This latest campaign for the Off-White Air Force 1 Mid was shot at the Seattle Central Library building designed by Rem Koolhaas’ OMA, the same firm that Abloh enlisted for the design of Off-White flagship stores and other projects. The campaign is a tribute to the trilogy of ARCHITECTURE campaigns that Abloh directed for Off-White at Mies van der Rohe’s Barcelona Pavilion, Le Corbusier’s Villa Savoye, and Philip Johnson’s Glass House.

The campaign stars Duey Catorze, Stella Lucia, Jordan Daniels, Hank Korsan, and Kamil Abbas. In each of the photos shot by Lukas Wassmann, the models are seen sporting the Off-White Air Force 1 Mid and are backdropped by the astounding architecture of the Seattle library. Note that the campaign features not only the white and black pairs, but the mysterious “Pine Green” colorway as well.

Check out the ARCHITECTURE campaign for the Off-White x Air Force 1 Mid below. The black and white colorways are set to release on June 23rd on SNKRS and at select retailers.

Off-White x Nike Air Force 1 Mid “Black”
Color: Black/Clear-Black
Style Code: DO6290-001
Release Date: June 23, 2022
Price: $185 USD

Off-White x Nike Air Force 1 Mid “White”
Color: White/Clear-White
Style Code: DO6290-100
Release Date: June 23, 2022
Price: $185 USD

Off-White x Nike Air Force 1 Mid “Pine Green”
Color: Pine Green/White-White
Style Code: DR0500-300
Release Date: 2022



Please enter your comment!
Please enter your name here

This site uses Akismet to reduce spam. Learn how your comment data is processed.