SNS Unveils New Balance “Blue Racer” Collection

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Following the launch of their collaborative SNS Sports World collection, Sneakersnstuff and New Balance are back again to introduce their next collaboration: the “Blue Racer” collection.

Taking inspiration from the stunning blue-grey skin colors of the blue racer snake, the “Blue Racer” 237 features faux snakeskin accents on the “N” emblem and heel tab. The rest of the upper consists of a breathable CORDURA mesh base and hairy suede overlays.

The accompanying apparel includes a grey sweatsuit, two graphic tees, a snake print tracksuit, and a Rain Half Zip jacket. To go along with the release, SNS will turn the SNS app into a retro mobile game console featuring a car racing game inspired by the campaign.

The New Balance x SNS “Blue Racer” collection will release via SNS and New Balance. on June 11th, with sign-ups on the SNS app starting on June 3rd and closing on June 10th.

SNS x New Balance 237 “Blue Racer”
Color: Navy/Grey
Style Code: MS237NS
Release Date: June 11, 2021
Price: $145 USD

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