The adidas family has grown a bunch in the past year, with the addition of people like Beyoncé, Sean Wotherspoon, Ninja, and Jonah Hill. Today it was announced that another member was joining the Three Stripes fam, Mr. Kerwin Frost.

The Harlem-born entertainer, DJ, talk show host, and comedian took to social media today to announce his partnership with adidas. You might know Frost as a member of the Spaghetti Boys collective or from his Kerwin Frost Talks Youtube videos where he interviews his famous pals, the likes of A$AP Rocky, Tyler The Creator, and Post Malone. His behind the scenes videos of the West-Kardashian Christmas party and Kanye’s Wyoming listening parties are also legendary.

The multi-hyphenate creative will be working with adidas on footwear, apparel, and campaigns. Check out the partnership announcement photos below and stay tuned to Modern Notoriety for news on all Kerwin Frost x adidas Originals releases.

Update (01/19/20): Kerwin Frost has unveiled the first official adidas x Kerwin Frost products. The collectible box includes a cassette tape, engraved cassette player with built in speaker, a giant postcard, and holographic sticker. Only 100 were made for friends and family. Check out the collectible set below.


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